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Rihanna – Rude Boy [Official Music Video]

February 10, 2010 Leave a comment

Here is the latest video to get released by the Barbadian songstress, Rihanna, called “Rude Boy.” It’s the third single US single to get get releases from her 4th studio album, “Rated R.” The music video was directed by Melina Matsoukas in January of this year. Melina directed Rihanna’s ‘Hard’ video too. Super producers, Stargate, produced and wrote this track. Singer/Songwriter, Ester Dean also cowrote the song.

Rihanna described the video as “completely different from any other video I’ve shot before. A lot of my videos are really dark and edgy and tough. ‘Rude Boy’ is more playing along the lines from my roots. We used a lot of color, but also the costumes were very Jamaican dance-hall queen type.”

In an Interview with Q Magazine, Rihanna said “the song is about the kind of street, bad boy that girls sometimes like. There’s a danger and a swagger there.”

Vodpod videos no longer available.